If you are too busy working in your business to notice that your life has been on hold for a few years now- then chances are you don’t even have time to read this article. But I promise you if you do, you will be richly rewarded. You see, as Michael Gerber said in the The E-Myth most of us get into business because we want to be our own boss- and then our Lifestyle goes down the tube in a flurry of tax preparation, stock taking, hiring and firing and general stress!
But times are changing and more and more business owners are undergoing what I refer to as “The Lifestyle Shift”. They are waking up to the fact that they are the boss, and they should be able to design their business to match their lifestyle. From the ground up.
If it’s time for you to have more time for yourself, your family, and for your dreams, then read on…
Your lifestyle is ultimately your life’s work. We are all artists, whether we acknowledge that or not. And every day we are gifted with a canvas upon which to create our design. We are now operating in the Information Age, at a time of great wealth and great possibility. Yet seemingly intelligent people continue to operate under old assumptions. Too many people I know “work hard” for no other reason than they thought that’s what they were expected to do. There has never been a greater time than now to design a life the way you want it.
How do you “Design Your Life?”
The first step is a simple one.
Wake up to the fact that YOU ARE THE BOSS. Your life is the way it is because you let it be that way- either by your actions or non-actions. You are tolerating it, or fostering it, or forcing it to be just how it is. Most of us get so busy just getting the work done that we forget to take stock and remember who’s in charge.
You started your business. It is a direct reflection of you. So isn’t it time to take responsibility for your deepest desires and start making it JUST HOW YOU WANT IT?
My greatest wish for the world is that everyone lives a life of self-expression. By that I mean that one’s life is an expression of that unique identity within them. It honestly breaks my heart when I speak to business owners who describe their lifestyle as anything less than awesome. As business owners we are in pole position to craft our lives the way we want to. For heaven’s sake, if the guy or girl running the show can’t have it they way they want it, what hope is there for anyone else? I think it’s just that we get lazy. We get lazy because questioning our assumptions and making changes in the way we operate is actually harder to do than work 70 hours a week!
So what can you do? 
Take a half a day for yourself. Get out of your routine. Go to a place that conjures up “the sacred” for you. That is different for everyone. For some its a church, for some a park, for some a bookshop or the Virgin Megastore! Wherever you feel connected to your creator, the universe or your higher self. Spend a couple of hours just hanging out with yourself, and then in that space – ask yourself one simple question: “is your business supporting your lifestyle or eating away at it?”
Make no mistake- if it is not actively building it up, it is wearing it away slowly through attrition. There is no middle ground here.
Commit to taking one action this week that will allow you to reclaim your lifestyle.
In the Blueprint Chapter you will discover:
How to create a magnetic and attractive offer that has people leaping out of their seats to buy from you, without ever looking or feeling "sales-y"...
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